What tools are you using to create and keep current the portrait of your ideal customer? Gathering competitive intelligence can yield invaluable insights that add dimension and depth to that portrait, in addition to providing important information about your competitors and market trends. And as more and more companies invest
Since the 2010s, the term “ally” has been widely used as a catch-all to describe anyone who stands in solidarity with a marginalized community and works towards diversity, equity, and social justice. But allyship can quickly become about identity, rather than action. This is the reason many people prefer to
A few years ago, the idea of being an ally to marginalized groups entered mainstream discourse as a way of expressing support for social justice movements. Now, however, many in the trenches of those movements wonder whether “ally” has devolved into a meaningless buzzword, a way for privileged people to
Our President Kai Fuentes was honored to share her insights on self-love on an episode of The Art and Science of Joy’s Joy Superpowers podcast. Take a listen right here: https://theartandscienceofjoy.com/captivate-podcast/self-love And remember, the most radical act of self-love you can do is spend more time with yourself!
Conversations about race, social justice, culture, or other highly-charged topics can become heated fast. But acrimony and resentment can quickly derail the discussion and are counter-productive. For authentic, effective conversations on sensitive topics, here are our do’s and don’ts. DO: Put Aside Your Preconceptions. If you’re talking about a sensitive
Conversations about race and culture can rouse a range of uncomfortable emotions. However, these issues are too important to avoid—even when the discussions feel strained or awkward. Conversation is the key to understanding the reality and experiences of diverse groups of people, strengthening our empathy, and fighting implicit prejudice. As
