In 2007, a team of researchers published what is now considered a seminal study about diversity. They found Americans generally favor “diversity” as a concept but tend to quickly revert to what the researchers called “happy talk” when pressed: vague, inoffensive dialogue that doesn’t mean anything. The study found that
Although many organizations and individuals have conversations about race and culture, not all of these dialogues are productive. To make your discussions more worthwhile, think in terms of what is resourceful—conversations that are helpful and will help move you to your goals—and unresourceful—conversations that shut down engagement. Let’s review a
Ebony Marketing Systems President and Founder Kai Fuentes shares her tips for avoiding burnout. As a qualitative specialist I find myself talking ALL of the time. My kids think that “Mama talks for a living.” At first I did not agree, but then I started realizing just how much I
Acting as a mirror to the historical implications of human and community behavior, cultural anthropology lends deep roots to the work of market research and can significantly inform both the execution of the research and the subsequent results. Let’s take a brief look at what the inclusion of cultural anthropology
There’s no doubt about it: your business will evolve over time. Given this, it’s important to keep in mind that the target audience you chose when you initially began your business may, at some point in time, no longer make sense for your evolving products or services. When it comes
As we transition into the post-Covid era, employers should continue to stay vigilant when it comes to cultivating a work culture where employees thrive both in the office and remotely. Here are 4 ways to do just that:
